The Desi­gn and Expe­rience Crea­tion pro­gramme is a dual cur­ri­cu­lum bet­ween UTC's Desi­gn, Uses & Tech­no­lo­gi­cal Research pro­gramme and ÉSAD's Digi­tal Desi­gn pro­gramme. This course unders­cores the posi­tion of the desi­gner and gra­phic crea­tor in the desi­gn of digi­tal objects with a focus on user expe­rience. The unders­tan­ding of sym­bo­lic sys­tems and the concep­tual abi­li­ty to pro­cess visual infor­ma­tion enable the gra­phic desi­gner to approach the ques­tion of inter­faces from the point of view of an expert crea­tor, focu­sed on the user's expe­rience. The gra­phic desi­gner, crea­tor of the digi­tal expe­rience, orches­trates the “visual fact” using the tech­no­lo­gi­cal pos­si­bi­li­ties spe­ci­fic to ÉSAD's Digi­tal Desi­gn course, while at the same time thin­king ahead about the uses spe­ci­fic to the UTC cur­ri­cu­lum. It requires reflec­tion on the per­cep­tion of images and modes of inter­ac­tion. It implies an abi­li­ty to think about the orga­ni­za­tion of data in a sta­tic, ani­ma­ted or inter­ac­tive way and relies on ges­tu­ral know­ledge deri­ved from scrip­tu­ral lear­ning, as applied and deve­lo­ped in 2D or 3D (vir­tual) spaces of the digi­tal world.

Teaching context

Half of the course is taught at ÉSAD d'Amiens, the other half at UTC. Based on pro­ject-based tea­ching in mul­ti-dis­ci­pli­na­ry teams, the pro­gramme brings stu­dents into contact with the world of busi­ness and research, thanks to :

• uni­ver­si­ty and indus­try-based guest spea­kers,
• pro­jects focu­sing on human/world inter­ac­tion through technology,
• work­shops condu­cive to the emer­gence of ideas and sup­port for them from proof of concept to func­tio­nal demonstrators,
• the acqui­si­tion and prac­tice of visual forms, inter­ac­tion desi­gn and video games,
• the acqui­si­tion of know­ledge on tech­ni­cal topics (people-sys­tems dia­logue, cog­ni­tive tech­no­lo­gies, mul­ti­mo­da­li­ty, virtual/mixed/augmented rea­li­ty, noma­dic, ubi­qui­tous, tan­gible inter­faces), human aspects (pro­cess ana­ly­sis, user expe­rience, cog­ni­tive ergo­no­mics, usa­bi­li­ty, socio­lo­gy of use, data ana­ly­sis, enac­tive approach, aug­men­ted, situa­ted, dis­tri­bu­ted cognition),
• exper­tise in ana­ly­sing, for­ma­li­zing and pre­dic­ting the forms of ins­tru­men­ted inter­ac­tive expe­rience, par­ti­cu­lar­ly in col­lec­tive contexts, as well as in lea­ding a desi­gn pro­cess through to the demons­tra­tor, invol­ving mas­te­ry of IT and mecha­tro­nic tools for prototyping.

Professional objectives

Desi­gners gra­dua­ting from the pro­gramme can work as free­lance agents, join a digi­tal desi­gn agen­cy, or become employees of a com­pa­ny or large spe­cia­list group (spe­cia­li­zing in inter­faces, com­mu­ni­ca­ting objects, IoT, tele­coms, video games, etc.).

Application

You must apply to each school, spe­ci­fying that you wish to enrol in the double degree pro­gramme. Appli­ca­tions to Ésad are made via the school's web­site from ear­ly Janua­ry. UTC appli­ca­tions are made via the www.monmaster.gouv.fr plat­form, from March onwards. You will first pass the Ésad equi­va­lence com­mis­sion (inter­view and pre­sen­ta­tion of a desi­gn-orien­ted port­fo­lio). The Ésad will make known their opi­nion as to whe­ther you are admit­ted to the double degree cur­ri­cu­lum “pro­vi­ded you are admit­ted to UTC”.

Contact and documentation

Res­pon­sable mas­ter

San­drine Moran­dat

 +33 (0)3 44 23 44 23

master@utc.fr

Res­pon­sable du par­cours UTC

Florent Levil­lain

 +33 (0)3 44 23 41 12

florent.levillain@utc.fr

Res­pon­sable du par­cours Ésad

Ali­sa Nowak

 +33 (0)3 60 01 54 50 

a.nowak@amiens-metropole.com

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